SMPC Design Blog - News and Events

SMPC WINS Glossy Award for Dashing Print Press Campaign!

Team SMPC — Wed, 28 Sep 2011 05:14:58 +0000

The recent Dashing Print press campaign designed and produced by the team at SMPC has picked up a prestigious Glossy Award under the Business-to-Business category.

The series of advertisments was credited as "Ambitious work in a category that suffers from functional advertising" "Eye-catching".

Well done to Sean, Josh, Margot and the team at Dashing Print!

Turning your print job into a piece of art - No.5

Team SMPC — Sun, 29 May 2011 05:14:00 +0000

Dashing Print Press Campaign : Part 5

Here she is.. The final press installment for Dashing Print. Enjoy ....for the moment.

Australian Export Awards – Launch Campaign

Team SMPC — Mon, 02 May 2011 04:41:00 +0000

Australian Export Awards Launch 2011

SMPC was briefed by Austrade to design a suite of marketing materials to promote the launch of the 49th Australian Export Awards – generating interest and driving people to enter the program by applying via the website. SMPC provided several concepts and rolled out the approved look and feel over all marketing collateral, meeting the very tight deadline given.

Emporium Art House - Complete Online Store

Team SMPC — Fri, 29 Apr 2011 06:00:00 +0000

Emporium Art House launches their exciting and new wall art collection in Australia.

SMPC was biefed to design and build a complete online shopping website for Emporium Art House (EAH). The artwork features home and office artwork designs including wall mounted canvas prints, profile cut wall designs, art mount and metallic designer prints, wall art decals, stickers and vinyl prints.

Turning your print job into a piece of art - No.4

Team SMPC — Wed, 20 Apr 2011 05:10:00 +0000

Dashing Print Press Campaign : Part 4

The forth execution in the highly successful press campaign for Dashing. I think you know where we are heading on the next installment..... stay tuned!

Bronze Kiosk - New Business

Team SMPC — Mon, 11 Apr 2011 05:40:00 +0000

Bronze Kiosk Logo Design and Branding

Turning your print job into a piece of art - No.3

Team SMPC — Fri, 01 Apr 2011 04:00:00 +0000

Dashing Print Press Campaign : Part 3

Our third execution in the running press campaign for Dashing.

Audi Dealer of the Year

Team SMPC — Mon, 28 Mar 2011 01:00:55 +0000

Awards Trophy Design and Winners Packs

We were briefed to design trophies and event creative for a new Audi event. Audi Dealer of the Year. The aim was to create a range of prestigious event collateral and to create a stunning trophy for the winning dealers to be proud of.

First job, winners trophies. One Perpetual and one for the winner to keep. We came up with a variety of sketches with the final design approved we went into production.

Overall we produced a number of brand items including Audi Dealer of the Year logo design, winners packs, framed certificates, on night awards signage, invitations plus other awards ceremony items.

The all new Audi A1. The next big Audi.

Team SMPC — Thu, 24 Mar 2011 05:22:19 +0000

Vehicle Decals - design and install

You may have seen dozens of these cruising around town. The Audi A1. The next big Audi...

The SMPC team designed and produce a range of vehicle decals to brand each of the vehicles during the recent press launches, drive programs and other promotional activities for Audi hq.

The Era of "Distributed Creative Production" Is Upon Us

Team SMPC — Thu, 24 Mar 2011 04:45:19 +0000

The advertising agency of the future will consist of account managers, administrative staff, and a tiny leadership team that provides creative direction. The creative production itself will be distributed to individuals and small teams around the globe who are at the top of their game. The same applies to corporate marketing departments, event managers and other creative firms.

In the past, resources for finding and managing top talent were extremely limited. Now, the rise of online networks, as well as project management and collaboration tools is empowering creative professionals and ushering in a new era of independence. In the past, resources for finding and managing top talent were extremely limited.

In the new era of "distributed creative production," top talent will be able to work on their own terms. The companies (and clients) that welcome this future will benefit from better creative output.

SMPC is already a creative and production resource provider for many business and brands. The future is here.